Aleksander Mitrovic13 min readB2B marketing strategy guide with tips, trends and perspectivesThe challenge of B2B marketing is becoming increasingly complex - a marketing strategy helps to classify and sort actions, target groups...
Aleksander Mitrovic10 min readWhat is lead management? Definition, strategies and processes in B2B marketingGenerating interest, acquiring new customers, expanding existing customers, modern lead management requires a targeted strategy in order...
Aleksander Mitrovic19 min readWhat is B2B sales? - strategies, processes and trendsLike marketing, sales in B2B companies face completely different challenges than in the B2C area. Here you can find out what these are,...